Privacy Policy

When customers our services, they are trusting us with their information. We understand this is a big responsibility and work hard to protect their information and put them in control. This privacy policy is meant to help the customers understand what information we collect, why we collect it, and how the customers can update, manage, export, and delete their information. Our privacy policy below applies to the use of our website www.flickerandfumes.com and co-branded versions of the website located at URLs that resolve to the domain named www.flickerandfumes.com (the “website” or “site”).

By accessing, browsing, registering, submitting information, or purchasing products through the Website, the customer acknowledges full acceptance of this Privacy Policy and the Terms and Conditions. It is recommended to review this policy every time the website is used. References in this privacy policy as “we”and “us” are “FLICKER & FUMES” and references to “customers”, “you” or “your” include anyone who uses our website and/or services and/or purchases products from our Site.

If you do not agree with our privacy policy, the Website must not be accessed or used.

1. PLATFORM AND PROCESSING FRAMEWORK

The Website is powered by Shopify Inc., which provides the online e-commerce infrastructure enabling product display, order processing, and payment collection.

Customer data may be: 

  • Stored on Shopify’s secure servers
  • Processed through Shopify’s applications and integrations
  • Subject to Shopify’s own privacy and security framework

The Company is not liable for independent actions, system failures, data breaches, or technical disruptions originating from Shopify or its infrastructure beyond reasonable control.

 

2. INFORMATION COLLECTED

2.1 Personal Information Provided by Customer

The Company may collect:

Payment confirmation data

Full debit/credit card numbers are not stored by the Company. Online payments are processed via Shopify Payments or third-party secure gateways.

The customer warrants that all provided information is accurate and lawful.

2.2 Automatically Collected Information

Through Shopify and integrated tools, the following may be collected:

  • IP address
  • Browser and device type
  • Operating system
  • Geo-location (approximate)
  • Cookies and session identifiers
  • Shopping behavior
  • Referral sources
  • Abandoned cart data

Tracking technologies may include:

  • Shopify analytics
  • Facebook/Meta Pixel
  • Google Analytics
  • Google Ads tags
  • TikTok Pixel
  • Email marketing trackers

These tools are used for marketing optimization, fraud detection, analytics, and customer experience enhancement.

 

3. CASH ON DELIVERY (COD) – PAKISTAN MARKET CLAUSE

Due to the nature of Pakistan’s e-commerce market, Cash on Delivery (COD) orders are subject to enhanced fraud prevention and verification procedures.

The Company reserves the right to:

  • Verify COD orders via call, SMS, or WhatsApp confirmation
  • Cancel unverified or suspicious orders
  • Blacklist customers engaging in fake, repeated refusal, or fraudulent COD activity
  • Share necessary information with courier partners for fraud prevention
  • Refuse COD service to high-risk delivery areas
  • Restrict COD access for customers with repeated return-to-origin (RTO) history

If a COD parcel is refused without valid reason:

  • Full name
  • Email address
  • Mobile number
  • Billing and shipping address
  • National delivery details
  • Order history
  • Communication records

Payment confirmation data

Full debit/credit card numbers are not stored by the Company. Online payments are processed via Shopify Payments or third-party secure gateways.

The customer warrants that all provided information is accurate and lawful.

 

 4. PAYMENT PROCESSING

Online payments are processed through secure third-party payment gateways integrated with Shopify.

The Company:

  • Does not store complete card information
  • Is not responsible for payment gateway technical failures
  • Is not liable for chargebacks arising from fraudulent customer behavior

Chargeback fraud, false disputes, or intentional misuse of payment systems may result in:

    • Permanent account termination
    • Legal action
    • Reporting to financial institutions

 

5. PURPOSES OF DATA USE

Customer data may be used for:

  • Order fulfillment
  • Delivery coordination
  • COD verification
  • Fraud detection and risk profiling
  • Payment processing
  • Marketing communication (subject to consent)
  • Legal compliance
  • Business analytics
  • Dispute resolution
  • Protection of Company assets

The Company reserves the right to use data to defend against financial loss or criminal activity.

 

6. DISCLOSURE OF INFORMATION

Personal Data may be disclosed to:

6.1 Shopify and Technology Providers

For platform hosting, analytics, and order processing.

6.2 Courier & Logistics Partners

For delivery execution, COD handling, and fraud prevention.

6.3 Payment Gateways

For secure payment authorization and processing.

6.4 Legal Authorities

When required under Pakistani law or court order.

6.5 Corporate Transactions

In case of merger, restructuring, acquisition, or asset transfer.

The Company does not sell personal data to third parties.

 

7. DATA RETENTION

Data is retained for as long as necessary to:
•    Fulfill contracts
•    Comply with tax and commercial regulations
•    Defend legal claims
•    Prevent fraud and abuse
•    Maintain financial records
The Company retains sole discretion in determining retention duration in compliance with Pakistani laws.

 

8. DATA TRANSFERS
Because Shopify operates globally, data may be transferred outside Pakistan, including to jurisdictions with different data protection standards.
By using the Website, the customer expressly consents to such international data transfers.
The Company disclaims liability for regulatory differences beyond its operational control.

 

9. SECURITY MEASURES

The Company implements commercially reasonable safeguards including:

  • SSL encryption
  • Shopify secure hosting
  • Restricted administrative access
  • Fraud monitoring tools
  • Payment tokenization

However:

  • No system guarantees absolute security
  • The Company is not liable for cyberattacks, hacking, data breaches, or force majeure events beyond reasonable control
  • Customers are responsible for protecting login credentials

 

10. LIMITATION OF LIABILITY

To the fullest extent permitted by law:

  • True Blue Corporation shall not be liable for indirect, incidental, punitive, or consequential damages.
  • Total liability shall not exceed the value of the customer’s most recent order.
  • No liability shall arise from courier delays, COD refusals, payment gateway errors, or third-party system failures.

 

11. CUSTOMER OBLIGATIONS

The customer agrees:

  • Not to place fraudulent orders
  • Not to misuse COD services
  • Not to initiate false chargebacks
  • To provide accurate delivery details
  • To comply with all applicable laws

Violation may result in permanent service restriction and legal action.

 

12. GOVERNING LAW

This Privacy Policy is governed by the laws of the Islamic Republic of Pakistan.

All disputes shall be subject exclusively to the jurisdiction of the courts of Lahore, Pakistan.

 

13. CONTACT

Privacy inquiries may be directed to:

Email: via our "Get In Touch" page form
Whatsapp/Phone Number: +92-343-6686688

Monday to Saturday, from 10:00 AM to 6:00 PM (PST).